Freelance B2B Content Marketing Services for technology companies
My comprehensive B2B content marketing services take care of all your needs, from keyword research to content optimization, social media writing, blog writing, white paper writing, and more.
Take a look at the services I offer below.
Content refresh services
A content refresh represents the low-hanging fruit for getting better RoI on your marketing efforts. It can help you move up the ranks of search engines, extend the shelf life of high-performing content, and keep your content relevant to evolving industry trends.
See how an article I refreshed for a client helped them rank #1 for the target keywords ▶
Content audit services
Over time, the content used by your marketing teams gets dated. Some content may no longer perform optimally against today’s algorithms, and other collaterals may have grown obsolete with changing industry dynamics. Organise, analyse, and optimise your content by commissioning a content audit to spot improvement opportunities.
See how I helped a client optimise their service taxonomy for their new website ▶
Video script writing
Looking to build a killer Youtube Video for your SaaS product? The best starting point is to ideate with your team on a storyboarding tool, and turn these outcomes into the start of a blockbuster product video. I can help you align your team to build a great product story, and turn it into a script that can be used by a competent video creator to build a compelling product video.
See how I facilitate collaborative storyboarding via Miro
Landing page writing services
Maximise conversions for newsletter signups, webinar registrations, and product trials, with the best performing landing pages. I can help you write landing pages that sell without being too sales-y, and push the user to action with every single word of the copy. I tread landing pages like ad copies for billboards – by making every single word count.
See this landing page copy I wrote for a field service software product ▶
Website content writing services
If you are selling tech products and services for enterprises, chances are you already have a website. Whether you are looking to update your website, or build a new one from scratch, I can write SEO-optimised web page content for your website. All you need to do is to send me your website wireframes, and I deliver multiple options for key web page elements – so that you can A/B test the content, and implement the versions that perform the best.
Check out the copy I wrote for this IT services company website
Brochure writing services
Whether you are looking to build static pdf brochures, or interactive eBrochures for your product or service, my eBrochure writing and design services can help you market your product to your prospects. eBrochures are the equivalent of face-to-face meetings on which you could hand a printed brochure to your client, and answer their queries in person.
See this brochure that I wrote and designed for an IT Services client ▶
Product guide and knowledge base writing services
The best product guides and knowledge bases have one thing in common – they are crisp, easy-to-follow, and free of jargon. Any lack of clarity directly impacts the volume of your support tickets. Empower users with all the help and support they need with self-service tools like comprehensive product guides and knowledge bases – and implement conversational AI on top to make self-help more intuitive.
See this user guide that I wrote and designed for an algorithmic trading API ▶
Social media content writing services
LinkedIn is a key content distribution channel for B2B technology businesses. What’s more, it offers numerous tactics to build an audience. I can activate organic strategies for your CXOs with high-performing content that aligns with their tone, and build a strong community of followers for your company page.
Get in touch to learn more about my social media writing and reporting experience.
White paper design services
The best of white papers stand out with their sophisticated design language that is in line with your branding. No matter how insightful the content of your white paper is, it is crucial to make it digestible with skim-friendly infographics, conceptual diagrams, the right fonts and spacing, and graphical elements. Unless you are Satoshi Nakamoto explaining a groundbreaking system like the Bitcoin Blockchain to enthusiastic readers, your best bet is to offer a white paper that augments its insights with exceptional graphic design.
See this white paper that I designed for a Legal Tech client ▶
Thought leadership article writing
Ever wonder how those busy CEOs, CTOs and CIOs find the time to write lengthy articles that feature in Forbes or CIO.com? Yeah, I did, too, until that time when I started ghostwriting for senior technology leaders. I have written articles for VPs, PMs, CIOs, and CTOs, that have been published in Business Standard, Forbes, PRNewsWire, and other top media sites.
What is a thought leadership article?
Case Study Writing Services
If your organisation is starting out on the content marketing journey, case studies should be the first thing on your agenda. They are the most important BoFu asset that will help your business showcase the results you have delivered to your client. Case studies are the evidence that your buyers need before pitching you to their board, and placing trust in your teams.
See how I interview your SMEs to create insightful case studies ▶
White paper and eBook writing services
Lead magnets are called that for a reason. When executed right, lead magnets can help you win your prospects email, and a chance to get into their inbox. If this is your goal, start by hiring a freelance white paper writer, or commission an ebook by hiring me today. I can write informational, educational, and insightful white papers and ebooks on complex technology topics.
Check out this white paper I wrote and designed for an IT services business.
Article and blog writing services
In B2B marketing text rules. Sure, your prospects have a 10-second attention span, but when it comes to researching products and services, well-written articles are the best way to build authority and trust. Considering that 71% B2B buyers start their research with a generic Google search, investing in SEO does pay off. With an SEO blog article, you can be their first click.